Privacy Policy
This Privacy Policy describes how we collect, use, and share your personal information when you visit or make a purchase on www.lattafaks.com (the "Website").
This website is owned and operated by MyZaféra LLC.
PERSONAL INFORMATION WE COLLECT
When you visit the Website, we automatically collect certain information about your device, including details about your browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Website, we collect information about:
- The specific pages or products you view
- Which websites or search terms referred you to the Website
- How you interact with the Website
This data is referred to as "Device Information."
We collect this data using the following technologies:
- Cookies – Small files stored on your device that often include an anonymous unique identifier. To learn more about cookies and how to disable them, visit: www.allaboutcookies.org.
- Log files – Track actions occurring on the Website and collect data including your IP address, browser type, internet service provider, referring/exit pages, and timestamps.
- Web beacons, tags, and pixels – Electronic files used to monitor browsing activity.
Additionally, when you make or attempt to make a purchase, we collect your name, billing address, shipping address, payment information (including credit card details), email address, and phone number. This is referred to as "Order Information."
When we refer to "Personal Information" in this Privacy Policy, we mean both Device Information and Order Information.
HOW WE USE YOUR PERSONAL INFORMATION
We use the Order Information we collect to:
- Fulfill orders placed through the Website (including processing payments, arranging for shipping, and providing invoices or confirmations).
- Communicate with you.
- Screen orders for potential risks or fraud.
- Send marketing communications, in line with your preferences.
We use Device Information to help:
- Identify and prevent fraud or security risks (especially by analyzing IP addresses).
- Improve and optimize the Website by analyzing user interactions and engagement.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help improve our services, including:
- Shopify – Our e-commerce platform. Learn more about how Shopify uses your data: https://www.shopify.com/legal/privacy.
- Google Analytics – Helps us understand how users interact with our Website. Learn more: https://www.google.com/intl/en/policies/privacy/.
- Opt-out of Google Analytics tracking: https://tools.google.com/dlpage/gaoptout.
We may also share your data to comply with the laws of the Republic of Kosovo, respond to legal requests, or protect our rights.
TARGETED ADVERTISING
We use your Personal Information to provide targeted advertising and marketing communications. To learn more about how targeted advertising works, visit:
www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
To opt out of targeted advertising:
- Facebook – https://www.facebook.com/settings/?tab=ads
- Google – https://www.google.com/settings/ads/anonymous
- Bing – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
For broader ad settings, visit Digital Advertising Alliance opt-out portal:
http://optout.aboutads.info/.
DATA PROTECTION & PRIVACY
We do not alter our data collection practices in response to a Do Not Track signal from your browser.
When you place an order, we retain your Order Information unless you request deletion.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements in the Republic of Kosovo.
CONTACT US
For questions or concerns about this Privacy Policy, contact us at:
📧 Email: sales@lattafabalkan.com
🌍 Online contact form: https://www.lattafabalkan.com/pages/contact